Google’s Year in Search file is out and Netflix capabilities prominently withinside the maximum searched suggests listing however now no longer a lot withinside the maximum searched films of the 12 months. Squid Game and Bridgerton are the most important winners for Netflix in 2021.
All of the lists under are sourced from the Year in Search 2021 manual launched via way of means of Google on December 8th, 2021. According to the footnotes of every page, “lists are primarily based totally on seek phrases that had the very best spike this 12 months whilst in comparison to the preceding 12 months.”
Global Trending Searches on Google in 2021
Most Searched TV Shows Globally in 2021
On the TV side, Netflix managed to capture both the number 1 and number 2 slots with Squid Game and Bridgerton (which released in December 2020 it’s worth noting).
In all, Netflix had 60% of the total number of shows in the most searched list for 2021. In 2020, Netflix held 90% of the global TV spots.
- Squid Game – Netflix
- Bridgerton – Netflix
- WandaVision – Disney+
- Cobra Kai – Netflix
- Loki – Disney+
- Sweet Tooth – Netflix
- Lupin – Netflix
- Ginny and Georgia – Netflix
- True Beauty – Prime Video (outside of South Korea)
- BBB21 – N/A
Most Searched Movies Globally in 2021
On the movies front, only two Netflix movies featured in the top 10 most searched global movies this year. That’s still up from 2020 where only 365 Days featured.
- Eternals – Disney Disney+
- Black Widow – Disney / Disney+
- Dune – Warner Brothers / HBO Max
- Shang-Chi and the Legend of the Ten Rings – Disney / Disney+
- Red Notice – Netflix
- Mortal Kombat – Warner Brothers / HBO Max
- Cruella – Disney+
- Halloween Kills – Universal / Peacock
- Godzilla vs. Kong – Warner Brothers / HBO Max
- Army of the Dead – Netflix
United States Trending Searches in 2021
In the United States where the streaming wars are perhaps at their height with the number of players involved and money being spent, Netflix still fared well at least on the TV side of things. On the movie side, not so much with not a single Netflix movie featuring.
Let’s break it down:
Most Searched TV Shows in the United States in 2021
- Squid Game – Netflix
- Bridgerton – Netflix
- WandaVision – Disney+
- Ginny and Georgia – Netflix
- Cobra Kai – Netflix
- Firefly Lane – Netflix
- Manifest – NBC (now Netflix)
- Mare of Easttown – HBO/HBO Max
- Loki – Disney+
- Midnight Mass – Netflix
Most Searched Movies in the United States in 2021
- Black Widow – Disney
- Eternals – Disney
- Halloween Kills – Universal/Peacock
- Mortal Kombat – Warner Brothers / HBO Max
- Dune – Warner Brothers / HBO Max
- Shang-Chi and the Legend of the Ten Rings – Disney / Disney+
- Godzilla vs. Kong – Warner Brothers / HBO Max
- The Suicide Squad – Warner Brothers / HBO Max
- Space Jam – Warner Brothers / HBO Max
- In the Heights – Warner Brothers / HBO Max
United Kingdom Trending Searches in 2021
A few surprises withinside the UK trending searches of 2021. Squid Game and Bridgerton follows the fashion visible some place else withinside the global however the the rest of the United Kingdom TV listing includes by and large UK productions on neighborhood channels or on Netflix (Behind Her Eyes being the principle one). This may want to advise why Netflix is making an investment so closely in neighborhood productions withinside the UK.
On the film side, the most effective actual extrade from the above lists is No Time To Die, the James Bond film of 2021 which shouldn’t come as a massive surprise.
Most Searched TV Shows in the United Kingdom in 2021
- Squid Game – Netflix
- Bridgerton – Netflix
- The Serpent – BBC (added to Netflix at later date)
- Line Of Duty – BBC
- Love Island – ITV
- Behind Her Eyes – Netflix
- It’s A Sin – Channel 4
- Pembrokeshire Murders – ITV
- Vigil – BBC
- Friends Reunion – Sky/NowTV
Most Searched Movies in the United Kingdom in 2021
- Dune – Warner Brothers / Sky
- Black Widow – Disney / Disney+
- Eternals – Disney / Disney+
- No Time To Die – MGM / ?
- Red Notice – Netflix
- Army Of The Dead – Netflix
- Shang Chi – Disney / Disney+
- Halloween Kills – Universal / Sky
- Suicide Squad – Warner Brothers / Sky
- Jungle Cruise – Disney / Disney+